Hangzhou's retail scene has new a centrepiece — Xizi Link Bridge at the in77 Mall — turning heads and attracting visitors in their thousands to experience the futuristic design first-hand. 

 

Converting an underutilized link bridge into an extraordinary installation in one of China’s busiest retail districts, the design combines 3D LED screens with a performance stage. In the day, the LED screens wrap seamlessly to form a naked-eye display, creating a dynamic cityscape. At night, the screens open, unveiling a stage that could elevate even the best performance. From opera to symphonies, the installation blends art, retail, and urban space.

 

Part of a larger retail renovation plan currently underway with our team, the successful debut of Xizi Link Bridge, sets the stage for future phases.

Stay tuned!